Google My Business (GMB) is one of the most powerful free tools for businesses, professionals, and students who want to attract local visibility online. This course teaches you how to create and optimize your GMB profile, appear in Google Maps and local search, and generate consistent traffic without spending on ads. You’ll discover how to use posts, reviews, photos, and keywords strategically to rank higher. Business owners will learn how to drive calls, visits, and leads from GMB. Students and freelancers can learn how to leverage GMB as a skill to offer digital marketing services. The course also covers advanced strategies like local SEO, performance insights, and engagement growth. Each module is designed with practical, actionable steps. By the end of this course, you’ll have a fully optimized GMB presence that builds trust, improves visibility, and attracts organic traffic.

• Create and optimize a professional Google My Business profile.
• Understand how Google ranks businesses in local search and Maps.
• Use GMB posts, updates, and events to engage customers.
• Generate consistent reviews and build trust.
• Optimize photos, videos, and attributes for better visibility.
• Leverage GMB messaging, Q&A, and booking features.
• Apply local SEO strategies for higher search rankings.
• Track performance using GMB Insights and analytics.
• Increase leads, calls, and store visits organically.
• Build a long-term system for sustainable local visibility.